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Tag: ppc

The Role of PPC Advertising in eCommerce Growth

Those who were once in a blue moon have become frequent buyers. The impact of online shopping and the stimulus it received from once-in-a-lifetime events such as pandemics and wars is phenomenal.  With the growth of eCommerce businesses, digital marketing techniques have emerged as essential. Relevently, pay-per-click, or PPC advertising can be regarded as one …

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